The Power of Cult Branding: How 9 Magnetic Brands Turned Customers into Loyal Followers (and Yours Can, Too! ). Matthew W. Ragas, Bolivar J. Bueno
The-Power-of-Cult-Branding.pdf
ISBN: 9780307781529 | 224 pages | 6 Mb
- The Power of Cult Branding: How 9 Magnetic Brands Turned Customers into Loyal Followers (and Yours Can, Too! )
- Matthew W. Ragas, Bolivar J. Bueno
- Page: 224
- Format: pdf, ePub, fb2, mobi
- ISBN: 9780307781529
- Publisher: Crown Publishing Group
Free download audio books for ipad The Power of Cult Branding: How 9 Magnetic Brands Turned Customers into Loyal Followers (and Yours Can, Too! ) 9780307781529
Overview
Like religious cults that can attract thousands of devoted disciples, is it possible for company brands to build legions of loyal followers? In a marketer's dream come true, can certain products—with the right combination of positioning and branding—take on magnetic characteristics and galvanize die-hard customers who become walking, talking viral marketers? Can your company harness the power of cult branding without blowing a fortune on advertising? According to authors Matthew W. Ragas and Bolivar J. Bueno the answer is yes. In fact, you need not look much farther than a Harley-Davidson rally, a Star Trek convention, or a Jimmy Buffett concert to see the cult branding phenomenon at ...
Download more ebooks:
CAZADORES DE SOMBRAS 6: CIUDAD DEL FUEGO CELESTIAL leer epub CASSANDRA CLARE
EL LABORATORIO DEL ALMA STELLA MARIS MARUSO ePub gratis
[ePub] VELOCIDAD DE LOS JARDINES descargar gratis
{epub download} Ernsting's Aviation and Space Medicine 5E
Download Pdf Long Road to Mercy
[download pdf] The Daring Young Man on the Flying Trapeze and Other Stories
0コメント